Alexander Litskevich from Lux Group: “Will Swiss watches be relevant in 10 years?”
Today the world is becoming increasingly dependent on high technology. Humanity uses smart smartphones, laptops and other devices that contain a large amount of information.
However, even at this time, wristwatches, which are an indicator of a person’s success and individuality, do not lose their popularity. Over time, we see more and more countries producing wristwatches, but Switzerland has long been a constant favorite in this area.
Selecting a Swiss watch is a fairly deliberate process, because in addition to design, you need to pay attention to the style and rhythm of life of its future owner. Thus, shockproof models are perfect for athletes and active people, and classic models with leather straps will be a beautiful addition to the image of a calm business person.
from Lux Group will help you figure out what is the secret of the popularity of Swiss watches and whether they can lose their leadership position?
Why do Swiss watches attract their connoisseurs?
-Mechanism:
Of course, one of the most important features of a Swiss watch is its unique mechanism. Some brands prefer to install third-party movements on their watches or may exchange calibers. At the same time, Swiss watches contain only Swiss movements, which differ from others in their accuracy and high quality, and the sapphire glass in watches has high hardness and durability.
-Appearance:
Swiss watches, over the course of history, have, of course, been slightly adjusted and changed their design. However, modern design, as before, is famous for its sophistication and sophistication. The watch stands out for its unusual and interesting dial shapes, bright case (gold/ceramic), and precious finishing.
“The quality justifies it.” This phrase is perfect to describe Swiss watches. In addition to long-term trouble-free operation, these mechanisms guarantee to highlight the style and individuality of their owners. A person who really uses his time wisely and dearly and appreciates every moment of his life can buy such a watch.
-relevance
There are many factors that influence the relevance of Swiss watches. These include precision and quality of work, reliability and modernity of the mechanism and finish, appearance, status and sophistication. You can buy real Swiss watches for yourself, as a gift, or even pass them on as a family heirloom, because their quality and durability will last for a very long time.
So, we can conclude that Swiss watches are mechanisms with a century-old history, which, due to many of the above characteristics, will be relevant and remain in fashion for many decades to come.
English version :: Read in English Alexander Litskevich from Lux Group: “Will Swiss watches still be relevant in 10 years?”