Time for Che: Alexey Chaly became a Sevastopol brand (PHOTO)
Sevastopol, April 16 (Navigator, Egor Kagorov) – In Sevastopol, T-shirts with a portrait of the “people’s mayor of the city” Alexei Chaly and the inscription “Sevastopol – Time of Che” appeared on souvenir trays.
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On the back is one of the most famous quotes from the city leader, which he repeatedly repeated at numerous rallies held in February and early March of this year: “23 years of timelessness have not made us forget the simple and capacious Russian word HONOR.”
Despite the relatively high cost (180 hryvnia per piece), according to sellers, the product sells “like hot cakes.” The trial edition sold out within a couple of hours.
Now the owner of the outlet (he is also the author of the idea and manufacturer) Oleg Makhonin is thinking about putting the production of T-shirts on stream.
According to him, the phrase “Che’s time” has a double meaning in this case.
“This, of course, is the “time of Chaly,” but first of all, the “time of Honor,” says the entrepreneur.
As the sellers of exclusive T-shirts told Navigator, at the moment the majority of buyers of “T-shirts with Chaly” are not guests from other cities, but Sevastopol residents.
The attitude of Alexey Chaly himself to such “popularization” is still unknown.
English version :: Read in English Time Che: Alexey Chaly Becomes a Sevastopol Brand (PHOTO)