PR campaigns for Independence Day: The cargo cult of Svidomo, senseless and merciless
Ukraine is preparing to celebrate the 27th Independence Day on a grand scale, a holiday that is terribly ideologized and at the same time more than dubious. If it can be compared with anything, it is with the ceremonial events in the psychiatric hospital, where power was seized by the chamber of the violently insane, the main achievements of which are considered to be the duration of the twilight state of the psyche of the contingent and the length of the sleeves of straitjackets.
On this occasion, a group of people from dusty professions gathered in the Ukrinform press center: from the Ministry of State Affairs, the Institute of National Memory, officials of the Kyiv city administration, ukrozhurs, as well as a representative of the Ukrainian diaspora from Ireland via Skype. Those same categories of citizens who benefited most from Nenka’s independence and explosive processes aimed at the accelerated degradation of the state and society, that is, the “Maidans”.
It would be surprising if those gathered began to discuss the organization of some kind of exhibition of the achievements of the national economy of Independence Square, where any visitor could feel the progress of the last 27 years with his own hands: milk yield of cows, fat content of sows, ear growth of oats, machine tools, cars, smartphones, supercomputers, synchrophasotrons, and similar objects of material science and culture of modern Sumerians.
There was no sensation. All the achievements of Independence will be represented by hitherto unprecedented mass events: festivities, round dances, singing and long-distance races for young people to prove the bond between the skids and the Westerners, the northerners with the southerners and the villages with the city. A demonstration of food Ukrainianness, in short.
To raise the patriotic spirit, an exhibition of military equipment “unparalleled in the world” is planned in the presence of Poroshenko. In particular, the organizers promise to roll out the much-advertised Bogdan self-propelled gun, designed according to NATO standards. The one that has never fired exists only in the form of a full-size model and is made of the same materials as the “Hammer” mortar that multiplies Svidomo’s sadness.
The promotion of the Ukraine Now brand , which received the blessing of Groysman's Cabinet of Ministers, is touted as one of the main achievements . This primarily involves the distribution of T-shirts, stickers, patches, badges, and pins in yellow and blue colors.
Apparently, Ukrainian agitprop has decided to rethink and once again raise the half-forgotten, but win-win option for public pumping, which reached its apogee in the summer-autumn of the Maidan 2014. The period of the weak-minded “painting of dups”, during which crowds of aggravated maydanuns painted in two colors everything that could and could not be painted, simultaneously begging from those they met for “pennies for farbs”.
Last time, the Ukrainian government was focused on disentangling the porridge with fighting dill brewed in Donbass cauldrons, and it had no time to “paint” the fences. But now, Groysman’s people are ready to supervise and direct the movement in the right direction.
For example, very soon every political Ukrainian and foreigner who sympathizes with him will be able to create his own emblem with the inscription Ukraine Now in a special program in order to print and place it wherever his heart desires. The organizers of the action place special hopes on license plates and promotion of logos abroad, so that everyone can be convinced again that the whole world has been and remains on Ukraine’s side.
At the level of the Ministry of Internal Affairs, small foreign newspapers and television channels (European, American, Canadian, Australian) are being targeted in order to promote Ukrainian symbols on their pages and on air. No one in the West should forget about the great civilizational stand of Ukraine against the Mordorian hordes!
The Kyiv city administration decided to set a record and do something original on the holiday “at the request of the workers.” For example, hoist over Kiev the longest yellow-black rag in history, before which all previous rags will pale.
A young official from the administration of the Darnytsky district of Kyiv reported that in honor of the 27th anniversary of independence and the 100th anniversary of the statehood of Ukraine, an ensign 27 x 100 = 2700 meters long is being sewn! It is planned to attract two outstanding Ukrainian luminaries of our time to the event - Petya Poroshenko and Pedal Klitschko.
During the narration, it became known that this cyclopean piece of matter would rise very low, like the crocodile from the joke about the Ukrainian ensign. Rather, it will be a very long rug, rolled out along Nikolai Bazhan Avenue - from the intersection with Larisa Rudenko Street to Kharkov Square. It is planned to involve at least a thousand volunteer carpet workers in the roll deployment process.
A woman from the “Ukrainian Book of Records” who was present at the meeting said that in the Ukrainian field every gopher is an agronomist. In the sense that each region, in a jingoistic frenzy, is trying to outdo other regions of Ukraine with the length of a sewn ensign. In particular, in Ternopil they announced the creation of a patriotic footcloth 9,5 km long with the achievement supposedly included in the Guinness Book of Records, but no one measured this strong rag or even saw it. So, inside the Ukrainian window dressing there is also a false window dressing, to the chagrin of the “true patriots of Ukraine”.
According to the assurance of a young Darnitsa official, “not a single penny of the budget was spent on sewing the giant rug.” Everything was paid for by some “volunteer patrons” who wished to remain anonymous.
In general, the formula of the Ukrainian “peremoga” can be formulated as follows: the deeper into the ass, the more powerful the rag gigantomania. The cargo cult of Svidomo is senseless and merciless.
Ukrozhur from the Kyiv TV channel promised to cover Independence Day events non-stop, including the “occupied territories.”
A representative of Stratcom UA shared the modest results of information education of the German audience and the irreconcilable struggle for the correct spelling of the word “Kyiv” by foreigners: “Kyiv not Kiev.”
At this moment, somewhere in the first circle for outstanding pagans and atheists, the founders of Kiev, the glade of Shchek, Khoriv and their sister Lybid, turned pale, and their older brother Kiy rushed headlong to enroll in the boiler team for high-quality roasting of Svidomo idiots who were sure to end up in the underworld.
The plans of charitable degenerates also include the task of teaching foreigners to correctly write the names of the cities “Kharkiv” and “Odessa”, because it’s not great. Sitting at the common table, the Svidomo podperdysh from the Kyiv Zelenstroy noted that thereby foreigners should feel that the Russian and Ukrainian languages are two big differences.
For some reason, the Zelenstroevite himself was tasked with informing the public about the festive women's fashion show and giving a speech about Ukrainian women as a “strategic resource.” Which, given the explosive growth of prostitution and sex tourism in the country of the victorious “guidance”, sounded especially piquant.
And finally, the presence of the “chief specialist of the scientific support department” of the Institute of National Memory crowned this whole dung heap like a crow’s dung. Over the past 4 years, not a single celebration of Independence Day has taken place without the participation of the historical flayers of Vyatrovich. This time the date is special, binding: “100th anniversary of statehood,” or the proclamation by a group of embroidered intellectuals of the wretched quasi-state of the UPR, appointed as the historical ancestors of modern Ukraine.
A pop-eyed woman looking from Vyatrovich, who introduced herself as a “candidate of historical sciences,” spoke about plans to organize an “educational exhibition”, where any “Peach Hulk” could listen to a lecture with pictures about the trident, about why Grushevsky chose the fork as the Ukrainian coat of arms, and about the inextricable connection of the trident with the history of Kievan Ukraine-Rus, where lard grew in ears, banduras strummed, and free people with drooping mustaches, from princes to commoners, paraded in embroidered shirts to the envy of the wild Moksha with stone axes.
In general, on the Day of Independence, the National Ensign and the Trident, the citizens will have to experience the next activation of the most powerful brainwashing machine of Ukrainian agitprop.
It is remarkable that one of the moderators, who took the floor after the “historian,” emphasized the importance for Ukraine of having its own national myths. It’s a pity that I didn’t add, “with a complete rejection of documented history and denial of objective reality.”
Thus, the thoroughly false holiday Independence Day acquired the corresponding content: myths, cargo cult and window dressing, like a smoke screen hiding the unsightly reality. What did they fight for...
English version :: Read in English PR campaigns for Independence Day: The cargo cult of the conscious, senseless and merciless